Glasgow, UK – 2nd April – Digital Footprints, a specialist iGaming marketing agency, today announced a strategic partnership with MConverts, an innovative provider of AI-powered video production solutions. This collaboration marks a key step in the agency’s continued evolution, enhancing its video offering through advanced AI capabilities.
Digital Footprints has long delivered high-performing creative solutions, including a range of video formats tailored to the unique demands of the iGaming sector. Through this partnership, the agency is expanding its capabilities to include AI-generated video content enabling faster, more scalable, and performance-driven creative production more cinematic in style.
As an iGaming-focused agency, we understand the importance of engaging, compliant, and high-converting creative,” said Sharon McFarlane, Managing Director at Digital Footprints. “While we already produce a variety of video content for our clients, partnering with MConverts allows us to take a significant step forward embracing AI to deliver even greater speed, scale, and impact.”
MConverts specialises in AI-driven video production, empowering brands to rapidly create, test, and optimise video content aligned with campaign performance goals. The partnership ensures Digital Footprints’ clients can access cutting-edge solutions without compromising on strategic oversight or industry expertise.
Through this collaboration, clients will benefit from:
- AI-generated video content designed for paid media and social channels
- Scalable creative production tailored to iGaming audiences
- Faster turnaround times and more agile campaign execution
- Continued access to traditional and bespoke video production services
“Digital Footprints have built a standout position in iGaming, and partnering with them marks an important step for MConverts,” said Manik Kochian, Founder at MConverts. “Together, we’re adding a new layer to how creative is produced- combining their expertise with our AI-driven video to make it more scalable and performance-focused, while also opening new ways to tell stories and stand out in a space that’s often dominated by more traditional formats.”
This partnership reinforces Digital Footprints’ commitment to innovation and its mission to provide best-in-class, forward-thinking marketing solutions tailored to the iGaming industry. For more information, please contact:
Sharon McFarlane
Digital Footprints
sharon@digital-footprints.co.uk
