IMMEDIATE RELEASE
Digital Footprints, the digital marketing agency specialising in the iGaming sector, has confirmed a new sponsorship agreement with Armoy F.C., becoming the club’s official away sleeve sponsor.
The Cypriot football club is owned by John Gordon, a recognised entrepreneur in the iGaming industry and founder of Incentive Games. The partnership reflects the growing connection between professional sport and digital gaming, and underlines Digital Footprints’ ambition to align with forward-thinking organisations within its core market.
“This partnership is an important milestone for Digital Footprints as we continue to build our profile within the iGaming ecosystem,” said Sharon McFarlane, Managing Director, Digital Footprints]. “Armoy F.C. is a club with strong ambitions under John Gordon’s leadership, and we see clear synergies between their journey in sport and our growth in digital marketing. Supporting their development allows us to demonstrate our long-term commitment to both the industry and the communities we serve.”
The sponsorship will see Digital Footprints’ branding featured on Armoy F.C.’s away kit for the current season. The collaboration not only strengthens the club’s commercial base but also underscores the increasing convergence between iGaming, sports, and digital marketing.
John Gordon, owner of Armoy F.C. and CEO & Co-Founder of Incentive Games, commented: “Digital Footprints brings proven expertise in iGaming marketing, and we are delighted to welcome them as a key partner. Their involvement provides further momentum for the club while reinforcing the shared values of performance, innovation, and growth that unite both organisations.”
About Digital Footprints
Digital Footprints is a specialist digital marketing agency focused on the iGaming sector. The agency partners with operators, suppliers, and affiliates to deliver data-driven marketing solutions across player acquisition, retention, and performance growth.
About Armoy F.C.
Armoy F.C. is a Cypriot football club currently competing in the lower leagues. Under the ownership of John Gordon, the club continues to build a strong competitive profile while expanding its commercial and community impact.
Press Contact:
Sharon McFarlane
Managing Director
Digital Footprints
sharon@digital-footprints.co.uk