On the second episode of Footprints in the Market | Influencing iGaming, we’re delighted to welcome CBS Global Head of Affiliate Marketing & SEO Dan Shannon! Dan has a wealth of experience when it comes to marketing in the iGaming space, and we can’t wait to let you hear the valuable knowledge and insights he shared with us.
Digital Footprints Managing Director Sharon McFarlane sat down for a discussion with Dan, and the two covered a range of topics, including SEO considerations for iGaming brands, the role of AI in modern marketing strategies and recommendations for launching services in new geolocations.
Watch the latest episode of Footprints in the Market | Influencing iGaming here: