The first episode of Footprints in the Market | Influencing iGaming has landed! This new webinar series is catered for CMOs and senior marketing executives across the iGaming space. Each episode will feature a special guest from within the sector and will focus on a range of key industry topics.
On episode 1 of Footprints in the Market, Digital Footprints Managing Director Sharon McFarlane sits down with Sportradar Executive VP, Global Marketing Adam Azor.
Adam is an integrated marketing specialist who has worked with major clients including Coca-Cola, Microsoft and Sony. In his role at Sportradar, Adam has supported consecutive years of growth and worked with a range of sports organisations, iGaming brands and rights holders.
In this week’s webinar, Adam touches on topics including considerations for marketing in regulated industries, personalisation without first-party data and the importance of bravery in marketing. Listen in below: